{
  "schema_version": 1,
  "dataset": {
    "name": "Tool Atlas Software Plan Price Index",
    "version": "2026-08-29",
    "published_at": "2026-08-29",
    "source_data_verified_through": "2026-08-05",
    "tool_count": 129,
    "plan_count": 346,
    "price_status_counts": {
      "custom-quote": 38,
      "fixed-one-time-usd": 7,
      "fixed-recurring-usd": 160,
      "free-or-zero-fixed-base": 87,
      "native-currency-price": 2,
      "one-time-price-unavailable": 1,
      "price-unavailable-or-variable": 35,
      "usage-based": 16
    },
    "canonical_article": "https://toolatlas.work/insights/software-pricing-2026-figma-notion-airtable-runway-trello#software-plan-price-index",
    "license": "CC BY 4.0",
    "license_url": "https://creativecommons.org/licenses/by/4.0/",
    "attribution": "Tool Atlas Software Plan Price Index, version 2026-08-29"
  },
  "methodology": {
    "summary": "A deterministic export of the canonical Tool Atlas plan records. It is a dated planning dataset, not a live checkout or quote service.",
    "normalization": "normalized_monthly_usd and normalized_upfront_usd are populated only for fixed public USD amounts already recorded in the catalog. Custom quotes, usage pricing, unavailable or variable prices, and non-USD native prices remain null in normalized fields.",
    "billing_boundary": "Billing model, cadence note, region, source URL, and verification date must be read with every amount. Zero fixed base price does not imply zero total workflow cost.",
    "trademark_boundary": "The CC BY 4.0 license applies to the Tool Atlas compilation and methodology. Vendor names and marks remain the property of their respective owners."
  },
  "field_definitions": {
    "price_status": "Why a price is normalized or intentionally left null.",
    "normalized_monthly_usd": "Fixed recurring public USD amount from the catalog; null for quote, usage, one-time, native-currency, unavailable, or variable pricing.",
    "normalized_upfront_usd": "Fixed one-time public USD amount from the catalog; null when unavailable or recorded only in a native non-USD currency.",
    "source_currency": "Currency explicitly attached to the source price, or null when no fixed amount is normalized.",
    "native_price_amount": "Explicit non-USD source amount retained without conversion.",
    "verified_at": "Date on which the accepted catalog record was verified against its official source."
  },
  "rows": [
    {
      "tool_id": "1password",
      "tool_name": "1Password",
      "tool_category": "Security",
      "plan_id": "families",
      "plan_name": "Families",
      "price_status": "fixed-recurring-usd",
      "billing_model": "account",
      "billing_model_label": "Per account",
      "normalized_monthly_usd": 5.99,
      "normalized_upfront_usd": null,
      "source_currency": "USD",
      "native_price_amount": null,
      "native_price_cadence": null,
      "price_region": "Official public price · checkout market not guaranteed",
      "billing_note": "$5.99/month paid annually for up to five family members; promotions can vary",
      "source_url": "https://1password.com/pricing/personal",
      "verified_at": "2026-07-30",
      "review_flags": []
    },
    {
      "tool_id": "1password",
      "tool_name": "1Password",
      "tool_category": "Security",
      "plan_id": "individual",
      "plan_name": "Individual",
      "price_status": "fixed-recurring-usd",
      "billing_model": "account",
      "billing_model_label": "Per account",
      "normalized_monthly_usd": 3.99,
      "normalized_upfront_usd": null,
      "source_currency": "USD",
      "native_price_amount": null,
      "native_price_cadence": null,
      "price_region": "Official public price · checkout market not guaranteed",
      "billing_note": "$3.99/month paid annually; official page showed a limited first-year promotion alongside standard price",
      "source_url": "https://1password.com/pricing/personal",
      "verified_at": "2026-07-30",
      "review_flags": []
    },
    {
      "tool_id": "adobe-acrobat",
      "tool_name": "Adobe Acrobat",
      "tool_category": "PDF",
      "plan_id": "pro",
      "plan_name": "Acrobat Pro",
      "price_status": "fixed-recurring-usd",
      "billing_model": "member",
      "billing_model_label": "Per member",
      "normalized_monthly_usd": 19.99,
      "normalized_upfront_usd": null,
      "source_currency": "USD",
      "native_price_amount": null,
      "native_price_cadence": null,
      "price_region": "Official public price · checkout market not guaranteed",
      "billing_note": "Individual annual subscription, billed monthly",
      "source_url": "https://www.adobe.com/acrobat/business/pricing-plans.html",
      "verified_at": "2026-07-30",
      "review_flags": []
    },
    {
      "tool_id": "adobe-acrobat",
      "tool_name": "Adobe Acrobat",
      "tool_category": "PDF",
      "plan_id": "pro-teams",
      "plan_name": "Acrobat Pro for teams",
      "price_status": "fixed-recurring-usd",
      "billing_model": "member",
      "billing_model_label": "Per member",
      "normalized_monthly_usd": 23.99,
      "normalized_upfront_usd": null,
      "source_currency": "USD",
      "native_price_amount": null,
      "native_price_cadence": null,
      "price_region": "Official public price · checkout market not guaranteed",
      "billing_note": "Per license; annual commitment, billed monthly",
      "source_url": "https://www.adobe.com/acrobat/business/pricing-plans.html",
      "verified_at": "2026-07-30",
      "review_flags": []
    },
    {
      "tool_id": "adobe-acrobat",
      "tool_name": "Adobe Acrobat",
      "tool_category": "PDF",
      "plan_id": "standard",
      "plan_name": "Acrobat Standard",
      "price_status": "fixed-recurring-usd",
      "billing_model": "member",
      "billing_model_label": "Per member",
      "normalized_monthly_usd": 14.99,
      "normalized_upfront_usd": null,
      "source_currency": "USD",
      "native_price_amount": null,
      "native_price_cadence": null,
      "price_region": "Official public price · checkout market not guaranteed",
      "billing_note": "Individual annual subscription, billed monthly",
      "source_url": "https://www.adobe.com/acrobat/business/pricing-plans.html",
      "verified_at": "2026-07-30",
      "review_flags": []
    },
    {
      "tool_id": "adobe-acrobat",
      "tool_name": "Adobe Acrobat",
      "tool_category": "PDF",
      "plan_id": "standard-teams",
      "plan_name": "Acrobat Standard for teams",
      "price_status": "fixed-recurring-usd",
      "billing_model": "member",
      "billing_model_label": "Per member",
      "normalized_monthly_usd": 16.99,
      "normalized_upfront_usd": null,
      "source_currency": "USD",
      "native_price_amount": null,
      "native_price_cadence": null,
      "price_region": "Official public price · checkout market not guaranteed",
      "billing_note": "Per license; annual commitment, billed monthly",
      "source_url": "https://www.adobe.com/acrobat/business/pricing-plans.html",
      "verified_at": "2026-07-30",
      "review_flags": []
    },
    {
      "tool_id": "adobe-acrobat",
      "tool_name": "Adobe Acrobat",
      "tool_category": "PDF",
      "plan_id": "studio-teams",
      "plan_name": "Acrobat Studio for teams",
      "price_status": "fixed-recurring-usd",
      "billing_model": "member",
      "billing_model_label": "Per member",
      "normalized_monthly_usd": 29.99,
      "normalized_upfront_usd": null,
      "source_currency": "USD",
      "native_price_amount": null,
      "native_price_cadence": null,
      "price_region": "Official public price · checkout market not guaranteed",
      "billing_note": "Per license; annual commitment, billed monthly",
      "source_url": "https://www.adobe.com/acrobat/business/pricing-plans.html",
      "verified_at": "2026-07-30",
      "review_flags": []
    },
    {
      "tool_id": "adobe-creative-cloud",
      "tool_name": "Adobe Creative Cloud",
      "tool_category": "Design Suite",
      "plan_id": "pro",
      "plan_name": "Creative Cloud Pro",
      "price_status": "fixed-recurring-usd",
      "billing_model": "member",
      "billing_model_label": "Per member",
      "normalized_monthly_usd": 69.99,
      "normalized_upfront_usd": null,
      "source_currency": "USD",
      "native_price_amount": null,
      "native_price_cadence": null,
      "price_region": "Official public price · checkout market not guaranteed",
      "billing_note": "Annual contract, billed monthly; regular US list price",
      "source_url": "https://www.adobe.com/creativecloud/plans.html",
      "verified_at": "2026-07-29",
      "review_flags": []
    },
    {
      "tool_id": "adobe-express",
      "tool_name": "Adobe Express",
      "tool_category": "Design",
      "plan_id": "free",
      "plan_name": "Free",
      "price_status": "free-or-zero-fixed-base",
      "billing_model": "member",
      "billing_model_label": "Per member",
      "normalized_monthly_usd": 0,
      "normalized_upfront_usd": null,
      "source_currency": "USD",
      "native_price_amount": null,
      "native_price_cadence": null,
      "price_region": "Official public price · checkout market not guaranteed",
      "billing_note": "No subscription",
      "source_url": "https://www.adobe.com/express/pricing",
      "verified_at": "2026-07-29",
      "review_flags": []
    },
    {
      "tool_id": "adobe-express",
      "tool_name": "Adobe Express",
      "tool_category": "Design",
      "plan_id": "premium",
      "plan_name": "Premium",
      "price_status": "fixed-recurring-usd",
      "billing_model": "member",
      "billing_model_label": "Per member",
      "normalized_monthly_usd": 9.99,
      "normalized_upfront_usd": null,
      "source_currency": "USD",
      "native_price_amount": null,
      "native_price_cadence": null,
      "price_region": "Official public price · checkout market not guaranteed",
      "billing_note": "Monthly list price",
      "source_url": "https://www.adobe.com/express/pricing",
      "verified_at": "2026-07-29",
      "review_flags": []
    },
    {
      "tool_id": "airtable",
      "tool_name": "Airtable",
      "tool_category": "Work Management",
      "plan_id": "business",
      "plan_name": "Business",
      "price_status": "fixed-recurring-usd",
      "billing_model": "member",
      "billing_model_label": "Per member",
      "normalized_monthly_usd": 45,
      "normalized_upfront_usd": null,
      "source_currency": "USD",
      "native_price_amount": null,
      "native_price_cadence": null,
      "price_region": "Official public price · checkout market not guaranteed",
      "billing_note": "Per paid editor/month, billed annually",
      "source_url": "https://airtable.com/pricing",
      "verified_at": "2026-07-30",
      "review_flags": []
    },
    {
      "tool_id": "airtable",
      "tool_name": "Airtable",
      "tool_category": "Work Management",
      "plan_id": "free",
      "plan_name": "Free",
      "price_status": "free-or-zero-fixed-base",
      "billing_model": "member",
      "billing_model_label": "Per member",
      "normalized_monthly_usd": 0,
      "normalized_upfront_usd": null,
      "source_currency": "USD",
      "native_price_amount": null,
      "native_price_cadence": null,
      "price_region": "Official public price · checkout market not guaranteed",
      "billing_note": "No subscription; record, API, automation, attachment, and AI-credit limits apply",
      "source_url": "https://airtable.com/pricing",
      "verified_at": "2026-07-30",
      "review_flags": []
    },
    {
      "tool_id": "airtable",
      "tool_name": "Airtable",
      "tool_category": "Work Management",
      "plan_id": "team",
      "plan_name": "Team",
      "price_status": "fixed-recurring-usd",
      "billing_model": "member",
      "billing_model_label": "Per member",
      "normalized_monthly_usd": 20,
      "normalized_upfront_usd": null,
      "source_currency": "USD",
      "native_price_amount": null,
      "native_price_cadence": null,
      "price_region": "Official public price · checkout market not guaranteed",
      "billing_note": "Per paid editor/month, billed annually; read-only collaborators are not billed",
      "source_url": "https://airtable.com/pricing",
      "verified_at": "2026-07-30",
      "review_flags": []
    },
    {
      "tool_id": "alfred",
      "tool_name": "Alfred",
      "tool_category": "Productivity",
      "plan_id": "free",
      "plan_name": "Free",
      "price_status": "free-or-zero-fixed-base",
      "billing_model": "account",
      "billing_model_label": "Per account",
      "normalized_monthly_usd": 0,
      "normalized_upfront_usd": null,
      "source_currency": "USD",
      "native_price_amount": null,
      "native_price_cadence": null,
      "price_region": "Official public price · checkout market not guaranteed",
      "billing_note": "Core launcher is free",
      "source_url": "https://www.alfredapp.com/shop/",
      "verified_at": "2026-07-30",
      "review_flags": []
    },
    {
      "tool_id": "alfred",
      "tool_name": "Alfred",
      "tool_category": "Productivity",
      "plan_id": "mega-supporter",
      "plan_name": "Mega Supporter",
      "price_status": "native-currency-price",
      "billing_model": "one-time",
      "billing_model_label": "One-time purchase",
      "normalized_monthly_usd": null,
      "normalized_upfront_usd": null,
      "source_currency": "GBP",
      "native_price_amount": 59,
      "native_price_cadence": "one-time",
      "price_region": "United Kingdom public store",
      "billing_note": "£59 one-time single-user license with lifetime upgrades; native GBP price is not converted",
      "source_url": "https://www.alfredapp.com/shop/",
      "verified_at": "2026-07-30",
      "review_flags": []
    },
    {
      "tool_id": "alfred",
      "tool_name": "Alfred",
      "tool_category": "Productivity",
      "plan_id": "powerpack",
      "plan_name": "Powerpack",
      "price_status": "native-currency-price",
      "billing_model": "one-time",
      "billing_model_label": "One-time purchase",
      "normalized_monthly_usd": null,
      "normalized_upfront_usd": null,
      "source_currency": "GBP",
      "native_price_amount": 34,
      "native_price_cadence": "one-time",
      "price_region": "United Kingdom public store",
      "billing_note": "£34 one-time single-user Alfred 5 license; native GBP price is not converted",
      "source_url": "https://www.alfredapp.com/shop/",
      "verified_at": "2026-07-30",
      "review_flags": []
    },
    {
      "tool_id": "apollo-io",
      "tool_name": "Apollo.io",
      "tool_category": "Sales Intelligence",
      "plan_id": "enterprise",
      "plan_name": "Enterprise",
      "price_status": "custom-quote",
      "billing_model": "quote",
      "billing_model_label": "Custom quote",
      "normalized_monthly_usd": null,
      "normalized_upfront_usd": null,
      "source_currency": null,
      "native_price_amount": null,
      "native_price_cadence": null,
      "price_region": "Official public price · checkout market not guaranteed",
      "billing_note": "Contact for custom pricing and terms",
      "source_url": "https://www.apollo.io/pricing",
      "verified_at": "2026-08-04",
      "review_flags": []
    },
    {
      "tool_id": "apollo-io",
      "tool_name": "Apollo.io",
      "tool_category": "Sales Intelligence",
      "plan_id": "free",
      "plan_name": "Free",
      "price_status": "free-or-zero-fixed-base",
      "billing_model": "member",
      "billing_model_label": "Per member",
      "normalized_monthly_usd": 0,
      "normalized_upfront_usd": null,
      "source_currency": "USD",
      "native_price_amount": null,
      "native_price_cadence": null,
      "price_region": "Official public price · checkout market not guaranteed",
      "billing_note": "Free plan; published credit and feature limits apply",
      "source_url": "https://www.apollo.io/pricing",
      "verified_at": "2026-08-04",
      "review_flags": []
    },
    {
      "tool_id": "apollo-io",
      "tool_name": "Apollo.io",
      "tool_category": "Sales Intelligence",
      "plan_id": "professional",
      "plan_name": "Professional",
      "price_status": "fixed-recurring-usd",
      "billing_model": "member",
      "billing_model_label": "Per member",
      "normalized_monthly_usd": 99,
      "normalized_upfront_usd": null,
      "source_currency": "USD",
      "native_price_amount": null,
      "native_price_cadence": null,
      "price_region": "Official public price · checkout market not guaranteed",
      "billing_note": "$99 USD monthly; credits, add-ons, and fair-use limits can change practical capacity",
      "source_url": "https://www.apollo.io/pricing",
      "verified_at": "2026-08-04",
      "review_flags": []
    },
    {
      "tool_id": "arc-studio",
      "tool_name": "Arc Studio",
      "tool_category": "Screenwriting",
      "plan_id": "essentials",
      "plan_name": "Essentials",
      "price_status": "fixed-recurring-usd",
      "billing_model": "member",
      "billing_model_label": "Per member",
      "normalized_monthly_usd": 5.75,
      "normalized_upfront_usd": null,
      "source_currency": "USD",
      "native_price_amount": null,
      "native_price_cadence": null,
      "price_region": "Official public price · checkout market not guaranteed",
      "billing_note": "$69 billed yearly",
      "source_url": "https://www.arcstudiopro.com/pricing",
      "verified_at": "2026-07-29",
      "review_flags": []
    },
    {
      "tool_id": "arc-studio",
      "tool_name": "Arc Studio",
      "tool_category": "Screenwriting",
      "plan_id": "free",
      "plan_name": "Free",
      "price_status": "free-or-zero-fixed-base",
      "billing_model": "member",
      "billing_model_label": "Per member",
      "normalized_monthly_usd": 0,
      "normalized_upfront_usd": null,
      "source_currency": "USD",
      "native_price_amount": null,
      "native_price_cadence": null,
      "price_region": "Official public price · checkout market not guaranteed",
      "billing_note": "Two scripts; watermarked PDF",
      "source_url": "https://www.arcstudiopro.com/pricing",
      "verified_at": "2026-07-29",
      "review_flags": []
    },
    {
      "tool_id": "arc-studio",
      "tool_name": "Arc Studio",
      "tool_category": "Screenwriting",
      "plan_id": "pro",
      "plan_name": "Pro",
      "price_status": "fixed-recurring-usd",
      "billing_model": "member",
      "billing_model_label": "Per member",
      "normalized_monthly_usd": 8.25,
      "normalized_upfront_usd": null,
      "source_currency": "USD",
      "native_price_amount": null,
      "native_price_cadence": null,
      "price_region": "Official public price · checkout market not guaranteed",
      "billing_note": "$99 first year; some AI media features require credits",
      "source_url": "https://www.arcstudiopro.com/pricing",
      "verified_at": "2026-07-29",
      "review_flags": []
    },
    {
      "tool_id": "asana",
      "tool_name": "Asana",
      "tool_category": "Work Management",
      "plan_id": "advanced",
      "plan_name": "Advanced",
      "price_status": "fixed-recurring-usd",
      "billing_model": "member",
      "billing_model_label": "Per member",
      "normalized_monthly_usd": 24.99,
      "normalized_upfront_usd": null,
      "source_currency": "USD",
      "native_price_amount": null,
      "native_price_cadence": null,
      "price_region": "Official public price · checkout market not guaranteed",
      "billing_note": "Per user/month, billed annually",
      "source_url": "https://asana.com/pricing",
      "verified_at": "2026-07-30",
      "review_flags": []
    },
    {
      "tool_id": "asana",
      "tool_name": "Asana",
      "tool_category": "Work Management",
      "plan_id": "enterprise",
      "plan_name": "Enterprise",
      "price_status": "custom-quote",
      "billing_model": "quote",
      "billing_model_label": "Custom quote",
      "normalized_monthly_usd": null,
      "normalized_upfront_usd": null,
      "source_currency": null,
      "native_price_amount": null,
      "native_price_cadence": null,
      "price_region": "Official public price · checkout market not guaranteed",
      "billing_note": "Custom quote",
      "source_url": "https://asana.com/pricing",
      "verified_at": "2026-07-30",
      "review_flags": []
    },
    {
      "tool_id": "asana",
      "tool_name": "Asana",
      "tool_category": "Work Management",
      "plan_id": "personal",
      "plan_name": "Personal",
      "price_status": "free-or-zero-fixed-base",
      "billing_model": "member",
      "billing_model_label": "Per member",
      "normalized_monthly_usd": 0,
      "normalized_upfront_usd": null,
      "source_currency": "USD",
      "native_price_amount": null,
      "native_price_cadence": null,
      "price_region": "Official public price · checkout market not guaranteed",
      "billing_note": "No subscription; current plan supports up to 2 users",
      "source_url": "https://asana.com/pricing",
      "verified_at": "2026-07-30",
      "review_flags": []
    },
    {
      "tool_id": "asana",
      "tool_name": "Asana",
      "tool_category": "Work Management",
      "plan_id": "starter",
      "plan_name": "Starter",
      "price_status": "fixed-recurring-usd",
      "billing_model": "member",
      "billing_model_label": "Per member",
      "normalized_monthly_usd": 10.99,
      "normalized_upfront_usd": null,
      "source_currency": "USD",
      "native_price_amount": null,
      "native_price_cadence": null,
      "price_region": "Official public price · checkout market not guaranteed",
      "billing_note": "Per user/month, billed annually; small teams buy seats in plan-defined increments",
      "source_url": "https://asana.com/pricing",
      "verified_at": "2026-07-30",
      "review_flags": []
    },
    {
      "tool_id": "ashby",
      "tool_name": "Ashby",
      "tool_category": "Recruiting",
      "plan_id": "enterprise",
      "plan_name": "Enterprise",
      "price_status": "custom-quote",
      "billing_model": "quote",
      "billing_model_label": "Custom quote",
      "normalized_monthly_usd": null,
      "normalized_upfront_usd": null,
      "source_currency": null,
      "native_price_amount": null,
      "native_price_cadence": null,
      "price_region": "Official public price · checkout market not guaranteed",
      "billing_note": "Custom quote for 1,000+ employees",
      "source_url": "https://www.ashbyhq.com/pricing",
      "verified_at": "2026-07-30",
      "review_flags": []
    },
    {
      "tool_id": "ashby",
      "tool_name": "Ashby",
      "tool_category": "Recruiting",
      "plan_id": "foundations",
      "plan_name": "Foundations",
      "price_status": "fixed-recurring-usd",
      "billing_model": "account",
      "billing_model_label": "Per account",
      "normalized_monthly_usd": 400,
      "normalized_upfront_usd": null,
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    {
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    {
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      "tool_name": "Cursor",
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    {
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      "review_flags": []
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    {
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